In June of 2015, Hillary Clinton kicked off her first major event in her campaign for her 2016 presidential nomination. At a rally held in New York City, Hillary Clinton explains why she is running for a second time for presidency and what her four fights are going to be.
Hillary Clinton used examples of rhetoric in her campaign rally to appeal to her audience, in order to essentially persuade them to vote for her. One of my favorite moments of rhetoric from her campaign rally was towards the beginning. She walked out to Franklin D. Roosevelt Four Freedoms Park with the song "Brave" by Sara Bareilles accompanying her. While the song is playing, Clinton is shaking hands of citizens in the crowd and talking to a few. She is also smiling.
I thought this was an interesting choice of her because it appeals to both ethos and pathos. In one way, this moments portrays Clinton to be brave person, who is all smiles, happy to help everyone, and friendly. This appeal to her character, also called ethos, is an effective way to show future voters that you are the president America needs because of your character and who you are as a person. The imagery of seeing Clinton walk out to a motivating song that has some importance behind it while she is associating with people in the crowd, is a good first impression on the spectators in the crowd who are observing her.
Her appeal to her emotion was also another good way to real in and secure votes. For a presidential candidate to walk out to a song speaking on bravery, smiling, and shaking hands with the people of the country, affects the people of American emotionally. They see Hillary as someone who they can count on. When thinking about what qualities you look for in a presidential candidate, not many people can say they wouldn't like a brave one. Here, Hillary uses a song and actions to appeal emotionally to her future prospect voters in New York.
A simple rhetoric adjustment to a campaign like this can be the deciding factor in undecided or swayed voters.
I like how you analyzed the physical aspects of her speech, like the music in the background and the way she was smiling, instead of just focusing on what she said. I thought you did a good job of explaining how her song choice may have changed the way people view her. Nice work!
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ReplyDeleteI agree with Lila. I like how your post does not strictly focus on what she says in her campaign. Nice post. Great job! :)
ReplyDeleteThe way you examined the rhetoric techniques down to her movements made your argument very specific and thorough. The addition of how the audience reacts to the techniques added another strong aspect to your analysis. Good job!
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ReplyDeleteI liked the way that you did not solely focus on what she said during her speech but how she walked out onto the stage. I totally agree that right from the start she was establishing her ethos. Good job.
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